It all started with a simple question: if I had a dollar (or 100 thousand, it does not matter), what would I invest in at this time?
Mexico lives the golden age of entrepreneurship. I do not know if the entrepreneur is born or is made, but from my experience and the support of some ideas taken from books, I want to highlight the stages that I consider vital in the process of entrepreneurship while describing the development of the adventure that has been for me.
Most of the time, entrepreneurship arises from the information obtained in the professional walk or by the environment in which one develops. For example, the son of a shoemaker who comes up with a revolutionary shoe system, knows the needs of his segment and can undertake in that area. So is the director of a logistics company who resigns to open a business that supports carriers in certain routes in which he has already identified potential.
Entrepreneurship is almost always the same: it is capitalized on a market knowledge and / or previously acquired product. However, in my case, it was the process that led me to identify the opportunity to undertake, and not the other way around.
Many times you try to build a case around an idea and this procedure is wrong because we justify its existence without analyzing the situation correctly. It’s like the Americans say: ” Trying to hammer a square peg in a round hole “. Myopia of workshop.
Then, almost seven years ago, placed in a very good position (and very well paid) within the structure of a large Mexican transnational, I decided to undertake and begin the analysis that would change my life. It all started with a simple question: if I had a dollar (or 100 thousand, it does not matter), what would I invest in at this time? Although the question was simple, it detonated the structural and sectoral analysis that led me to where I am today.
1. Understand the scope
The first step to answer my question was to do a regional exam. True, we live in an interconnected world and therefore it is difficult to find opportunities at a glance. In my analysis, I identified the expectations of growth in the various world economies: Europe and the United States entering or leaving recession, China and Australia slowing down growth and regulatory problems, until finally I arrived in Latin America.
At that time the region was the great promise: Colombia with its great structural and regulatory successes like this site omdimas.com, Peru with an overflowing economy driven by entrepreneurs, and of course Mexico and Chile. The whole region was experiencing an explosion of possibilities and expectations. I needed to delve and see what was there.
2. Identify the sectors
Having identified the region in which I would like to invest, I discovered that, due to the lack of investment for so many decades, there was a possibility of double-digit growth in certain sectors over the next few years. Among them were medical equipment, infrastructure, safety and education! Then I had more questions. What’s in education? What can be done in that sector?
3. Define the opportunity: education
I have always been fascinated by the transmission of knowledge and the different methods to achieve it. In addition, throughout my professional career I have kept in constant contact with the training centers of the companies in which I worked, so when I defined the sector as an opportunity, the progress on the project was organic, driven for my interest and curiosity.
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